DESIGN MANAGEMENT
Align teams around shared goals, improve ways of working, mentor designers, and strengthen cross-functional collaboration.
PRODUCT DESIGN LEAD · AI-ENABLED DESIGN PRACTITIONER
HI, I'M
SHANGWEI
Design leader. AI explorer. Making complex feel simple.
CONTACT ME
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TRUSTED IN COMPLEX PRODUCT TEAMS
ABOUT ME
I lead. I craft. I speak.As a leader, I always endeavor to achieve team goals, iterate ways of working and inspire team members.As a crafter, I always pay attention to details and produce high-quality work.As a speaker, I have attended countless events and I really enjoyed exchanging views with others.
CONTACT MEWHAT I DO
CAPABILITIES
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AI-ASSISTED DESIGN
Accelerate research synthesis, ideation, prototyping, and decision capture while keeping quality and human judgment in view.
UI/UX DESIGN
I lead the creation of crypto products, from wireframing and prototyping to end-to-end product design.
DESIGN SYSTEM
A comprehensive set of standards and guidelines that streamlines and standardizes design processes.
DESIGN WIKI
Shared documentation and a practical design wiki that consolidates knowledge for long-term team management.
SELECTED WORK
PROJECTS
A shared knowledge hub for design requests, daily and weekly rituals, AI practices, Design Ops, methods, templates, onboarding, and team collaboration.
CoinW 2024 contract annual billing experience with a campaign-ready product presentation.
A complete mobile annual billing journey, from first entry and loading to personalized trading insights and sharing states.
CoinW 8th anniversary brand landing page with a deep purple visual world and story-led campaign sections.
A comprehensive exchange homepage connecting acquisition, product discovery, markets, expert trading, ecosystem products, and trust signals.
A premium dark landing page that introduces CWC's value proposition, issuance plan, exclusive programs, and community story.
DESIGN PRACTICE
HOW I
WORK
Use research synthesis to turn scattered signals into clear themes, opportunities, and next steps.
AI-ASSISTED RESEARCHExplore quickly, then protect accuracy, product quality, and brand judgment with human review.
HUMAN-IN-THE-LOOPBuild systems and shared documentation that make a growing team faster and more consistent.
SCALABLE DELIVERY